Plan the experience
We consider arrival, circulation, product discovery and the work behind the scenes. Spatial layouts and customer journeys connect these activities with your brief, helping everyone explore how the space should feel and function.
Our services
CONCEPT DESIGN & DESIGN DEVELOPMENT
Shape the idea. Work through the design together.
We bring concept design and design development together, connecting your brief, brand and customer experience with the details of the space. From early layouts and visualisations to materials, fixtures and coordinated design information, we help your team explore options and make informed decisions as the proposal takes shape.
We can create a new concept or develop an established design with your team. Planning, interior design, customer journeys, finishes and key interfaces are worked through together, keeping the experience and day to day operation connected. Architectural documentation and permitting can then progress through a related appointment, with clear responsibilities between the teams.
HOW WE CAN HELP
Make the concept tangible
Materials, lighting, fixtures and visualisations give the idea a clear character. We develop options with your team, reviewing how brand expression, practical use and the intended investment fit together.
Develop the design detail
We refine layouts, finishes, joinery, fixtures and key interfaces as the proposal develops. Drawings, schedules and material selections communicate the design intent and help resolve decisions before the next stage of delivery.
Coordinate with the wider team
We work with your brand team, landlords, architects and technical consultants to understand constraints and coordinate design interfaces. The developed design provides a shared reference for architectural documentation, specialist information and implementation.
Test and refine the format
A pilot or prototype can show how the design behaves in a real setting. We use that learning to refine the format, identify essential brand elements and establish where layouts or furnishings can adapt to individual locations.
Connect design with delivery
Where included in our design appointment, construction observation helps us review how the agreed design intent is being carried through on site. We communicate observations and work with the project team to resolve design queries during delivery.
PROJECT HIGHLIGHT
INEOS Grenadier
Fresh developed the Grenadier retail concept and tested it in an open industrial unit and a conventional car showroom. The pilots helped refine the format and establish where dealers could adapt furnishings within agreed material and quality standards.
Read the project storyBring the thinking into your project.
Talk with our team about your building, your brief and the support you need.
Discuss your project
